Shot by Karina Finegan

Hi, I’m Roshni

Copy + content chief

DEI leader*

Workshop wizardess

I work with purpose-driven people to:

Capture the spirit of your brand in words


Rally your audiences to take action


Explain your new concept in a way that lands perfectly


Educate your people on complex ideas to spark excitement, joy and empathy.


Creative. Inclusive. Strategic.

If you exist to create a kinder, better world, here’s how I can help you

Content writing, editing and strategy

With 12+ years’ experience as a professional copywriter, brand language consultant, and chief content officer, I can help you find the right words.

Inclusive leadership coaching

Having bulit a diversity and inclusion community into a 7-figure business, I now work with leaders on embedding inclusion in their companies and teams.

Creative writing workshops

For teams and individuals, I facilitate creative writing workshops to spark inspiration and reconnect with our inherent creativity.

Public speaking

and panels

Need an inspirational speaker for your event? I can speak on the power of purpose, the importance of inclusive language, modern-day parenting and why we need creativity.

Content writing, editing and strategy

With 14+ years’ experience as a senior copywriter, brand language consultant, and chief content officer, I can help you find the right words.

Finesse your messaging

Articulate your mission, vision and values. Get your website copy done (like, really done). Capture an idea through words.


Whether you’re communicating to your customers, community or your own employees, create messaging that gives them the lightbulb moment over and over again.

Design and roll out your tone of voice

Capture the essence of your brand through words, and create consistency in your comms to build trust in your audiences.


I can also work with you to name your new company, product line, app or AI bot.

Strategise, write and edit your content

Whether you connect with your customers and community through blogs, articles, newsletters, UX or other, keep them engaged and invested with a content strategy that puts them first.

Inclusive leadership

Having bulit a diversity and inclusion community into a 7-figure business, I now work with leaders on embedding inclusion in their companies and teams.

Level-up your inclusive leadership skills

Inclusive leadership takes courage, persistence and kind guidance. I use specially designed Inclusion Coaching tools to help business leaders tackle their inclusion challenges by raising their self-awareness, looking at problems from a different angle, and factoring in perspectives they may not be used to hearing.

Develop comms that are effortlessly inclusive

Inclusive communication is often one of the biggest challenges faced by leadership teams. I’ll be your second pair of eyes and audit it, give feedback and edit the work to make sure your message lands and that everyone is learning in the process.

Creative writing workshops

For teams and individuals, I facilitate creative writing workshops to spark inspiration and reconnect with our inherent creativity.

Shake up your team’s creativity

With over a decade of workshop facilitation and creative (as well as professional) writing experience, I run fun, interactive workshops with your teams that inspire creativity and give them a new perspective on the work they know and love to do every day.

Come back to your creative self

As a practicing and published poet, I use poetry as a way of facilitating creative expression for individuals, as a way to tell their own stories, share their perspectives, or simply have an outlet and see where it takes them.

Public speaking

Book me to speak at your event or on your panel

Image courtesy of Sunrise Toastmasters Club, Muscat

A natural on stage and in front of audiences

Since I was a child I’ve always been on stages performing. Whether it was school concerts, part of the wind band, spoken word, samba gigs or giving keynote speeches, being in front of an audience is often where I feel I most belong.


I like to combine storytelling with interactivity, and a healthy sprinkling of humour. I’ve spoken in front of leadership teams, young creatives, women in tech, entrepreneurs, diversity and inclusion practitioners, to name a few.


I’ve done talks on: the power of purpose, the importance of inclusive language, modern-day parenting and why we need creativity.

More about me

Once a self-proclaimed city girl, I hung up my London-speed shoes in 2021 for a slower pace of life in Muscat, Oman. Here, I go on weekly hikes (if the sun isn’t too hot), swim in the sea every other day and am part of at least two book clubs. It’s the perfect place to raise my son.


Just before leaving London, I completed a Masters with Distinction in Culture, Diaspora, Ethnicity, for which I researched and wrote on Black Lives Matter, the farmer suicide epidemic in India, the power of digital communication to democratise voices, and hip hop as a liberatory artform. I am a student and deep lover of jazz.


I am part of the 4 BROWN GIRLS WHO WRITE poetry collective. We’ve published a pamphlet collection by the same name, and several of my poems have been anthologised.

Shot by Karina Finegan

By the way...

I’ve been lucky enough to work with the best of them.

Let's have a chat.

Fill out this form to let me know what you’re after.

And we’ll take it from there.

In the meantime, you can find me on:

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